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Sportmax arose from fashion house Max Mara in 1969, as a more informal version of the otherwise stylish and classic brand.

Today Sportmax is no longer just a sub-brand, but a trendsetting brand which has its own show on the catwalk - Sportmax defilé.

Ursola Dress

Beautiful Ursola dress from the Italian brand Sportmax. Ursola dress is a lavish dress that can be styled in many different ways The dress is strapless and made with maxi length and a wavy edge...

Gonzaga Coat

Amazing Gonzaga coat from the Italian brand Sportmax. Gonzaga coat is a vibrant addition to your outerwear wardrobe The coat is designed with short length in a luxurious material It is made with...

Tabarin Sweater

Classic Tabarin sweater from the Italian brand Sportmax. Tabarin sweater is the perfect basic knit in soft wool and cashmere The sweater is designed with round neck and ribbed edges Made with...

Fanfara Dress

Cool Fanfara dress from the Italian brand Sportmax. Fanfara dress is also the perfect long vest - a multi use design The dress is made in a denim material with cut off sleeves Button closing and...

Ocarina Skirt

Beautiful Ocarina skirt from the Italian brand Sportmax. Ocarina skirt is designed with a classic look in bright colors. The skirt is made with midi length with tight fit Designed in jacquard...

Alba Shirt

Beautiful Alba shirt from the Italian brand Sportmax. Alba shirt is designed with a classic look in bright colors The shirt has a tailored fit with shirt collar Designed in a jacquard woven...

Bimba Dress

Beautiful Bimba dress from the Italian brand Sportmax. Bimba dress is designed with a minimalistic look and vibrant colors The dress has midi length, round neck and long sleeves Made in a fine...

Fleres Coat

Cool Fleres coat from the Italian brand Sportmax. Fleres coat is designet in a stylish and elegant trench coat design The coat has long length with a belt at the waist Designed in a water...

About Lubarol

Located in an iconic little townhouse in the centre of Copenhagen, Lubarol is a carefully curated shop that features luxury clothing, accessories, fine jewelry and fragrances. Every item is chosen with a focus on effortless quality and strong design, creating a timeless, yet modern feminine univers.Shop owners Christiane Branner Wilton and Louise Marie Christensen opened the shop in 2005, and Lubarol has been a Copenhagen favourite ever since. We value an individual and inspiring shopping experience, creating the time and space to find the perfect piece of clothing or accessory to supplement your personal style. In 2007 Lubarol created the in house brand Ficus Folium - a classic, high quality clothing line of timeless pieces in cashmere, wool,  silk and fine cotton, made in Italy. Please visit to see the entire collection. 


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Remember that you can always pick up in store